about jaya

Hi, I’m Jaya.

I’m a Marketing & Creative Director based in Austin, TX, specializing in AI-powered marketing systems, automation architecture, web development, and high-conversion digital strategy. For over a decade, I’ve helped organizations grow through scalable tech infrastructure, compelling storytelling, and data-driven execution.

When Robert F. Kennedy Jr. entered the presidential race, I dedicated my expertise to expanding the campaign’s digital reach. I designed and built this website from the ground up, developed content systems, curated structured YouTube playlists, produced short-form video clips, and created shareable graphics to clarify key policy positions.

One of my early clips from RFK Jr.’s House Judiciary Committee testimony generated nearly 100,000 views within 24 hours, reaching over 300,000 impressions through strategic distribution.

Beyond digital strategy, I serve on the Kennedy 24 Leadership Committee in Austin, organizing community events including a peace talk watch party and a Fourth of July symphony and fireworks gathering downtown.

I believe technology, storytelling, and grassroots organization can help bridge divides and empower informed citizens. I’m committed to using my skills where they can create meaningful impact.

Outside of work, I’m a mom and a musician — and deeply invested in building a future worth handing to the next generation.